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Mayes Wilson & Associates

Ripple Effect | Blog

Yes, you should be sending videos to your donors

Julie Whelan Capell | Donor newsletters and texts are SO last year. Our email inboxes are overflowing. Our texts are full of emojis we don’t understand. But send a video to your donor’s phone or email and you’ll definitely get their attention. What I’m talking about are short videos–under one minute–that you capture using your […]

5 ways to recognize remote team members

Sara Wilson, CPCC, ACC | It’s safe to assume most everyone learned to say “thank you” back in kindergarten. Probably before kindergarten. Then why did one in three respondents to a recent workplace survey say they have cried at work because they feel unappreciated? (Snappy, 2019) The best leaders understand the importance of building a […]

Are you missing out on thousands of dollars in donations?

Julie Whelan Capell | If your website donate page only has options for small, one-time cash gifts, you are potentially missing out on thousands of dollars in donations—at a minimum. Ever since the tax changes of 2019, cash giving has been decreasing, while Qualified Charitable Distributions (QCDs) and Donor Advised Funds (DAFs) are growing exponentially. […]

How can a fun workplace culture benefit your organization?

Sara Wilson, CPCC, ACC | What’s the workplace culture like at your organization? How do you feel about your work? Are you enthusiastic? Filled with dread? Bored? Many of us spend more time at work than almost any other activity in our lives, yet there is often little or no fun in our work. You […]

Toxic philanthropy: When to refuse a donation

Julie Whelan Capell | Refusing donations is not something we talk about a lot in nonprofit circles. But there are some situations when it might be the right thing to do. – A corporation in town is known for its generous philanthropy … but also known for union-breaking and your organization promotes a living wage. […]

How Leaders build support for good ideas

Sara Wilson, CPCC, ACC | Not one of your good ideas will become reality until other people embrace it and agree to help it move it forward. – Laurie B. Jones Let that sink in for a minute; I suggest reading it again. The quote’s message may not be a surprise but it’s worth putting […]

Can we start having special events again?

Julie Whelan Capell | Fundraisers everywhere want to know: is it safe to start planning for in-person special events again? The short answer is YES! In many parts of the country, professional sports teams have already begun inviting fans back into the stands. AMC has opened all of its movie theaters, with physical distancing and […]

A straightforward approach to board succession planning

Sara Wilson, CPCC, ACC | In my last post I talked about a few organizational risks caused by avoiding board succession planning and promised to provide some approaches to mitigate those risks. Succession planning isn’t an easy topic to broach, especially if there are long-term board members and no term limits. I recommend organizations plan for […]

The risks of not planning for board succession

Sara Wilson, CPCC, ACC | What does board succession have to do with gardening? Just like your garden in spring, you need to evaluate what parts of your board are thriving, what is failing, and what just needs to go away. Everything needs renewing, even the board. Admittedly, it can be easy to stay with […]

6 ways leaders can prepare for staff changes

Sara Wilson, CPCC, ACC | It’s spring and as an avid gardener I’m thinking about seasonal changes and starting to tend my garden. How are you tending to your organization in anticipation of inevitable staff changes? Pause just for a minute. If your mindset was that staff changes could actually benefit your organization and were […]

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