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Mayes Wilson & Associates

Don’t Forget to Plan Your Fund Development Activities for the New Year!

Julie Whelan Capell |

While you’re updating your annual plan through a “possibilities” lens, try doing the same with your fund development plan. Try these ways of reframing the exercise:

1)  Look at one or two organizations in your town that are very different from yours and see if there’s anything they’re doing that might work for you

2)  Check out this article on overrated trends in the industry and think twice before dedicating lots of time and energy in these areas

3)  Look closely at your current list of fundraising activities and eliminate the least productive one to make room for something new

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